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Roku Adds Google Assistant and 2 New Players to Its Lineup

September 23, 2018

smart home

OTT

streaming

Amazon

Roku

streaming devices

But it's obvious that Roku is feeling the heat from Amazon's aggressive push in the TV streaming (and smart TV) market. According to research from Parks Associates, Roku had the lead in streaming media market share in the US as of May 2018, but Amazon's share has been increasing.

From the article "Roku Adds Google Assistant and 2 New Players to Its Lineup" by Lauren Goode.

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Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

According to Parks Associates, 36% of over-the-top streaming subscribers, or 32 million households, are “service hoppers.” Other analysts call the behavior “subscription cycling.” These customers tend...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...

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About Parks Associates

Roku Adds Google Assistant and 2 New Players to Its Lineup

Previously In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

Nearly 20% of US households have over 3 Apple devices

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

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