Providing market intelligence for more than 35 years

In The News

Roku Adds Voice Search to Upgraded Roku 3

For years Roku has had the market cornered on company-sponsored channels and private, indie channels alike. The ability for anyone to push out content within a private channel on Roku has helped move their reportable numbers into the thousands of channels. This is somewhat of a meaningless statistic because most of those are completely uninteresting, but when compared to Apple’s ecosystem of (classically) fewer than ten supported applications, the difference is stark.

However, as other devices are competing with Roku’s lineup, they’ve seen their numbers slip year after year. Presenting at this year’s CES, Parks Associates showed that Roku had decreased from 46% to 29% market share since 2013 as both Amazon and Google have introduced multiple alternatives. These alternatives, Chromecast and FireTV (and Stick), are sold at very competitive price points with compelling media streaming service options. Now with these competitors and the coming age of a la carte TV, HBO Go, and Sling on other streaming boxes, Roku will need to keep innovating features and aggregating services to continue to compete.

From the article "Roku Adds Voice Search to Upgraded Roku 3" by Ryan Flake.

Previously In The News

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...

7-Eleven rolls out Apple Pay, Google Pay to all US stores

Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive