Providing market intelligence for more than 35 years

In The News

Roku cuts price on top streaming player to counter Apple TV

Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates.

Amazon has been gaining ground with a 24 percent share, up from 16 percent last year. Apple's share stands at 15 percent, which also trails Google's Chromecast streaming device at 18 percent.

There's still ample room for growth. Park Associates estimates that two-thirds of U.S. households still don't have a video streaming player.

From the article "Roku cuts price on top streaming player to counter Apple TV" by Michael Liedtke.

Previously In The News

Fourth annual conference on residential gateways and home networking

To address these changes in the DSL and cable modem market, Parks Associates and CABA are hosting their fourth annual conference on residential gateways and home networking.  The conference will addre...

Hardware still rules for Dish, as electronics fade at annual CES event

"Declines in wired video service are definitely not something that traditional providers are ignoring," said Glenn Hower, a research analyst with researcher Parks Associates. He pointed to the new...

PCs May Not Be Ready for VR's Breakout Year

"It's a bit of a cumbersome experience," said Glenn Hower, an analyst with Parks Associates. "It's cool and there's a novelty aspect to it, but right now it's a tough sell for the mainstream market...

68% Of Smartphone Owners Stream Music Daily, Study Finds

Parks Associates has released new data which shows that 68% of US-based smartphone owners listen to music via streaming outlets on a daily basis, a stunning stat that further reaffirms the mobility of...