Register

I agree with the Privacy Policy

In The News

Roku hits 10 million sales milestone

September 14, 2014

Roku, however, often refers to research that indicates its boxes are used more than rivals' if they're not sold more than them. Roku noted an study conducted on its that behalf by researcher NPD that found Roku accounted for 37 million hours of video streamed per week, versus Apple TV's 15 million, Chromecast's 12 million, and Amazon Fire TV's at 6 million hours. A recent Parks Associates also found Roku is used more regularly than rivals like Apple TV.

From the article "Roku hits 10 million sales milestone" by Joan E. Solsman.

Previously In The News

Study: Consumers Don't Know What AdChoices Privacy Icon Is

Research from Parks Associates comparing consumer awareness in 2011 to 2013 of the Digital Ad Alliance's AdChoices icon -- the little blue triangle seen primarily in targeted display advertising --...

Apple’s Siri: Loved, But Underused

Parks Associates, a research firm, has released the results from its Apple iPhone Siri Users study, which finds that Siri is primarily used to make phone calls and send text messages. The report fo...

Roku Tees Up $12M Holiday Campaign to Compete With Apple TV, Xbox One

Roku need not look far to see the danger. TiVo once had the best brand and best technology in the space, but was reduced to also-ran status by a glut of good-enough DVRs distributed by cable and sa...

Cable, Wireless Players Try to Snare Piece of $4.2B Connected-Home Business

As one of the segment's most-established players, ADT is taking on fresh competition from players like AT&T and Comcast. "Broadband was a growth engine [for cable and telecom companies] for a long...

‹
1
2
...
13
14
15
16
17
18
19
...
41
42
›