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Roku rises above the rest in connected TV market: study

August 24, 2015

The market for connected TV devices is heating up with Roku developing a significant lead over its competition, according to research from Dallas-based research firm Parks Associates.

The study found 20% of U.S. households with broadband Internet connections (2.49 million people Americans have access to broadband Internet, according to U.S. census data) owned at least one connected TV device as of year-end 2014. Looking at sales and shipping information, it determined Roku, Google, Amazon and Apple led the market in terms of sales, and Roku outshone its competitors.

In terms of devices purchased in 2014, Roku led with a 34% share of the market, followed next by Google, makers of the Chromecast, at 23%. The exact number of units sold was not included in the survey.

From the article "Roku rises above the rest in connected TV market: study" by Bree Rody-Mantha.

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Roku rises above the rest in connected TV market: study

Previously In The News

AmberSemi Develops AC Direct Lighting Control Engine Silicon Chip

Building the Future of Smart Home Security > Engineers must invent new technology to enhance security products' abilities

Report: Viewers Say Churn is Based on Lack of New, Original Content

Research: over 50% of U.S. broadband households stream content on TV screens

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