Providing market intelligence for more than 35 years

In The News

Samsung, Take Note: Galaxy Gaffe Gives Apple an Opening

In the U.S., Apple is king, garnering about 40% of the market share, according to a report by Parks Associates. "Apple remains the dominant smartphone manufacturer in the U.S., but Samsung is catching up," said Harry Wang, director of Health & Mobile Product Research at Parks Associates. "Apple controls 40% of the smartphone market, while Samsung has 31% and LG is the next closest rival with 10%."

From the article "Samsung, Take Note: Galaxy Gaffe Gives Apple an Opening" by TONY OWUSU.

Previously In The News

Streaming is transforming the telco bundle – Industry Voices: Sorensen

According to Parks Associates Q3 2023 data, 21% of households have dropped legacy pay-TV completely and only stream their pay-TV services, and just 18% report only accessing legacy pay-TV via a set-to...

Best Router Modem Combo Reviews

A study by Parks Associates found that 63% of U.S. households experience internet dead zones, impacting everything from streaming movies to online gaming.  From the article, "Best Router Modem Comb...

Research: 20% of US homes subscribe to gaming service

Parks Associates reports a continued wave of subscription service uptake among US households, led by streaming video, retail memberships, and streaming audio, while 20 per cent of households have...

The Best WiFi Solutions for Apartment Buildings

And in a 2023 SmartRent and Parks Associates survey, renters ranked WiFi as their third priority, tied with laundry facilities and following only rent and safety. From the blog, "The Best WiFi Solu...