Providing market intelligence for more than 35 years

In The News

Samsung Unveils Virtual Reality Camera At Mobile World Congress

Samsung is also refreshing its Galaxy phone line in an attempt to catch Apple’s iPhone. A recent report from Parks Associates said Apple leads Samsung in the U.S. smartphone market, 40 percent to 31 percent. But Samsung is “catching up,” Harry Wang, Parks Associates director of health and mobile product research, said in a press release.

From the article "Samsung Unveils Virtual Reality Camera At Mobile World Congress" by Benny Evangelista.

Previously In The News

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

About 60% of U.S. households currently use Netflix, according to research firm Parks Associates, and it still holds a sizable lead over most of its rivals—though some new entrants are gaining ground f...

Home Security Company ADT Betting on Google Partnership to Build Revenue

Home security systems have historically required professional installation, but the rise of smartphone-connected and do-it-yourself products in recent years has expanded the market, according to Jenni...

Roku Pays to be a Player

Roku still inhabits an enviable position in the streaming wars. The company powers about 38% of streaming devices and connected TVs in the U.S., according to Parks Associates, representing a leading m...

Why You Should—or Shouldn’t—Buy a Home Security Camera

Home surveillance cameras—from Ring, Nest, Arlo and others—are the eyes and ears of many neighborhoods. Around 14% of U.S. households with broadband have installed an internet-connected camera, accord...