Providing market intelligence for more than 35 years

In The News

Sharing Netflix Or HBO Go Passwords Is Now Technically A Federal Crime

The trend of people freeloading off the Netflix or HBO passwords of paying subs has long been a question facing the industry, and during the Primetime Emmy Awards last year host Andy Samberg even made a joke about it. A study last year by research firm Parks Associates suggested SVOD services would stand to lose upwards of $500 million in revenue in 2015 from the practice.

From the article "Sharing Netflix Or HBO Go Passwords Is Now Technically A Federal Crime" by www.chicagotribune.com

Previously In The News

Best Practices for Easing Security Concerns Around Smart HVAC

According to a recent study from Parks Associates, 72% of smart home product owners are concerns with the security of the personal data collected by their devices — and with so many smart HVAC product...

Research Shows Smart Lighting Receiving Increased Consumer Interest

Parks Associates research says demand for smart lighting products to work with other smart home devices has quadrupled. Smart lighting systems are growing in popularity among consumers, with adopti...

Amazon modifies ad revenue, impressions share policy for international Fire TV apps

Amazon controls one of the most-dominant streaming TV platforms in the United States, with its Fire TV operating system installed on 40% of devices in the domestic market, according to data from Parks...

Insta-analysis: ADT to divest its full commercial business

“ADT is a powerhouse player in the residential security space, and this move to divest its commercial business shows the focus they are highly focused on the residential market,” adds industry analyst...