Providing market intelligence for more than 35 years

In The News

Sharing Netflix Passwords Now A US Federal Crime

A study last year by research firm Parks Associates suggested SVOD services would stand to lose upwards of $500 million in revenue in 2015 from the practice of sharing passwords.

However other research suggests password sharing of SVOD is not at epidemic levels. A little over 4% of subscribers said they share their password outside their family circle, while 42% say they share it with family members.

From the article "Sharing Netflix Passwords Now A US Federal Crime" by David Knox.

Previously In The News

Soccer fans more willing to pay to stream than other sports

Parks Associates, a market research and consulting firm, released information that demonstrates sports fans’ willingness to pay more than $20 per month for all games.   Over 60% of soccer fans p...