Providing market intelligence for more than 35 years

In The News

Sharing Your Netflix And HBO Go Passwords Is Now A Federal Crime

In a study published by research firm Parks Associates, it estimated that streaming services would lose $500 million in revenue from password-sharing in 2015, but Netflix still doesn’t seem so concerned. CEO Reed Hastings addressed the problem in January of 2016 when he said that most people piggybacking off of other users end up getting a paid subscription of their own. It’s somewhat of an unorthodox free trial. 

From the article "Sharing Your Netflix And HBO Go Passwords Is Now A Federal Crime" by www.hollywood.com

Previously In The News

New speakers for CONNECTIONS Europe

Parks Associates announces new speakers for CONNECTIONS Europe, featuring executive expertise in IPTV, connected CE, and advanced video services. The Summit, hosted by Parks Associates on November 4,...

Everybody’s Doing It: How People Use Their Smartphones

Smartphones owners can’t keep their content on their phone, a Parks Associates survey of broadband households found. Thirty-five percent of smartphone owners stream music to speakers, and 24 percen...

IoT-Ready Smart TVs: What's The Potential?

Barbara Kraus, Parks Associates director of research, also sees potential. “There are a number of potential use cases for the TV as a smart-home controller,” she said. “The TV display can be used as a...

Apple's Next? Brains Of An iPhone 6S In A 5S Body

Many consumers demanded bigger screens, and the move paid off for Apple. The larger iPhone was Apple’s best seller ever. But not all Apple consumers made the switch. According to research firm P...