Register

I agree with the Privacy Policy

In The News

Siri is just all right with most iPhone users

March 25, 2012

According to a new study, most people who have access to Apple's Siri voice assistant think she's just fine -- they just don't want her around all that much.

As part of its quarterly "Market Focus" report, Parks Associates today said that in a polling of 482 iPhone 4S owners in the U.S., more than 50 percent of respondents said they were "very satisfied" with Siri. About a fifth of the group said that they were simply "satisfied," and some 9 percent said they were "unsatisfied."

According to the Wall Street Journal, which reported on the findings earlier today, 87 percent of those polled said they use the feature at least once a month, with about a third saying they use it on a daily basis.

From the article, "Siri is just all right with most iPhone users" by Josh Lowensohn

Previously In The News

CE Shoppers Are Showroomers

Retailers looking to capture more of the consumer electronics market would be wise to embrace — rather than fight — the use of smartphones. According to Parks Associates, 25% of CE buyers said...

Many Consumers Prepped for Mobile Holiday Shopping

In another study, by Parks Associates, a quarter of consumers were found to be using mobile commerce apps to help with in-store purchase decisions. In that study, the top categories for mobile shop...

Over The Top: Big, Diverse Disruptive Force

But also, Parks Associates also reports this week that 46% of all broadband households also have a game console connected to the Internet and 28% use it as their primary connected device. And of th...

As Over-The-Top Viewing Grows, Those Users Spend More On Video

More and more consumers are viewing video via over-the-top services, according to just-released research from Parks Associates. About 50% of U.S. broadband homes use subscription or transactional o...

‹
1
2
...
23
24
25
26
27
28
29
...
46
47
›