Providing market intelligence for more than 35 years

In The News

Smart changing table: A Fitbit for babies?

The Smart Changing Pad, temporarily discounted to $199 and slated to ship in December, is one of a series smart devices aimed at young parents. Kodak, for instance, released a high-definition baby monitor app on Thursday.

Parents with children under 18 are twice as likely to have smart home products, according to an August survey of 4,043 adults released by Coldwell Banker brand and CNET. Parents with children at home are also more likely to access online health portals and use video consultations with doctors, according to separate studies by research firm Parks Associates.

From the article "Smart changing table: A Fitbit for babies?" by Anita Balakrishnan.

Previously In The News

Spanish Viewers Prefer Online Video To Pay TV: Study

“First-time adoption of pay TV is up among Spanish broadband households as is the penetration of pay TV overall. The Spanish pay-TV market in general has a very active, cost-conscious base of subscrib...

One in three smart home owners control them through a network, like Alexa

More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...

OTT Churn Edges Up In US

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...

Two out of five U.S. homes want to swap the remote for their voice

So notes a recent report from Parks Associates, which found that 43 percent of all broadband households in the U.S. that use — or plan to use — a smart TV or streaming media player want to be able to...