Providing market intelligence for more than 35 years

In The News

Smart Cities & How They Might Interface With Smart Homes

With a smart city the whole is greater than its parts. This holds true for the smart home, too. In today’s world of smart homes, IoT and smart cities, the network, wireless connectivity and data rule. As Parks Associates stated, “Smart cities are one of the most promising 5G use cases — although most cities pursuing smart solutions are currently in the testing phase, massive IoT deployments are already beginning to roll out. Top smart city applications include smart street lighting, utility metering, traffic management, and parking management. Cities that roll out this technology expect to see cost savings over time with regards to reduced energy expenditure and greater operational efficiencies.”

From the article "Smart Cities & How They Might Interface With Smart Homes" by Helen M. Heneveld.

Previously In The News

Americans Are Spending Less on Streaming in 2023 As Cord Cutters Cut Back

Over 350 streaming services have been tracked in North America alone, according to data from research firm Parks Associates – a vastly different market from digital video’s origins in 2007. “The sh...

Smart Home Owners Grow Increasingly Concerned About Cybersecurity

According to Parks Associates, 54% of U.S. internet households report experiencing a data privacy or security issue over the last 12 months, an increase of 50% since 2018. The consumer technology r...

More Than Half of U.S. Households Dealt With a Data Privacy Problem, Study Says

A study from Parks Associates, a leading authority in consumer and market research, shows a concerning trend in security threats stemming from smart device use. The “Privacy and Data Protection for...

Actelis Launches Unique, Ultra Low Power In-Building Gigabit Connectivity Solution For Instant Service Provisioning of Multi-Tenant Units

According to a Parks Associates study, over 30% of US residents live in apartments and multi-family units and 50% report experiencing network issues. From the article, "Actelis Launches Unique, Ult...