Providing market intelligence for more than 35 years

In The News

Smart Homes, Smarter Internet: 11 transformative IoT Trends in Canada

The smart home starts with trendy devices like smart cameras and video doorbells. According to Parks Associates, the US market experienced an increase from 10 percent to 12 percent between 2018 and 2019. During the same time frame, the adoption of video doorbells has increased from 8 percent to 10 percent.

Being a front runner in technological advancements, the fusion of IoT into residential spaces is redesigning how Canadians live. According to Parks Associates (an established market research company in smart home technology), 14 percent of Canadian households own at least one smart home device.

From the article, "Smart Homes, Smarter Internet: 11 transformative IoT Trends in Canada" by bminds

Previously In The News

Smart Home Products Moving To 50% Of Households By 2020

Some homes will be getting smart and others won’t. The latest forecast of North American broadband households shows that half of them will be smart homes within four years. Of course, this means...

Consumers Want Their Home And Car Connected To Each Other

This has potential implications for marketers, since advertising is more likely going to travel directly through car screens and speakers rather than through smartphones. Location added to the mix of...

Inviting Developers To Reshape Siri: Is Apple Desperate?

Meanwhile, in a similarly unsettling development for Apple, the company appears to be playing catch-up in an area it has long dominated: mobile hardware. As Amazon’s Echo continues to gain traction --...

Mobile Drives Ad Spend & Content Creation, But Hurdles Remain

What's more, Parks Associates found that about seven in 10 Americans watch a short video on their phones each day. Meanwhile, 20% of mobile video viewers spend a half hour or more watching short-form...