Providing market intelligence for more than 35 years

In The News

Smart Speakers Are Driving Smart-Home Growth

Welcoming attendees to its 21st annual Connections: The Premier Connected Home Conference, which begins today in San Francisco, Parks is forecasting U.S. consumers will buy more than 2.3 billion connected devices between 2015 and 2020, and those consumers "are showing strong preferences for voice as the interface for their devices. Companies in the smart-home, entertainment and connected-car ecosystems are pursuing partnerships that can add voice control to a variety of solutions in the connected home. Voice control is the top trend for 2017 in the IoT and smart home and a main focus of discussion at Connections," said Elizabeth Parks, senior VP.

The new IoT forecasts were presented during the pre-show research workshops, with Parks analysts demonstrating that over 442 million connected consumer devices will be sold in the U.S. in 2020. These sales totals include connected entertainment, mobile, health and smart-home devices. Personal assistant devices, which include speakers with voice control such as Amazon Alexa and Google Home, are the fastest growing category, with a compound annual growth rate of 78.3 percent between 2015 and 2020.

From the article "Smart Speakers Are Driving Smart-Home Growth" by John Laposky.

Previously In The News

Most Broadband Users Still Pay For Television

Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...

BrightonSEO: Are Assistant-powered devices like Alexa a dream or a nightmare?

Raj then moved on to talk more specifically about voice search. He referenced research from ComScore last year which stated that by 2020, 50% of searches will be conducted via voice. Further research...

The Top Retailers in Home Entertainment 2019: The Golden 12

Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...

The Best Wearable Fitness Tech We Saw At CES 2017

It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...