Providing market intelligence for more than 35 years

In The News

Smart Speakers Moving Toward 50% Market Penetration

Digital voice assistants continue to lead the race to the conversions of smart homes.

The penetration of U.S. broadband households with smart speakers will reach 47% by 2022, according to a new study.

More than a fourth (28%) of households already own a smart speaker with a voice assistant, according to the study by Parks Associates.

From the article "Smart Speakers Moving Toward 50% Market Penetration" by Chuck Martin.

Previously In The News

IoT Security Challenge Announced by FTC

Around 60 percent of U.S. broadband households are concerned about the security of smart home devices, including 45 percent who are very concerned, according to a recently released white paper from Pa...

Parks Associates: Nearly a Third of Netflix Subscribers Opt for Premium Tier

Parks Associates Senior Director of Research Brett Sappington pointed out that the services premium tier offers up to four concurrent streams and access to Ultra HD viewing, while the basic option onl...

What Shifting Data Use Means for Pay-TV and Video Services

As changes in the pay-TV industry continue to disrupt traditional providers, organizations will begin to incrementally establish a new data-centric culture. In large, established organizations, cultur...

Why You Should—or Shouldn’t—Buy a Home Security Camera

Home surveillance cameras—from Ring, Nest, Arlo and others—are the eyes and ears of many neighborhoods. Around 14% of U.S. households with broadband have installed an internet-connected camera, accord...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive