Providing market intelligence for more than 35 years

In The News

Smart Thermostats on the Rise

By the end of this year, nearly half of all new thermostats sold will be internet-connected "smart" devices as more consumers take the first steps toward creating a digital smart home, Greentech Media reports.

Citing new market research from Parks Associates, the website said fully connected homes aren't in the cards for most consumers, but a growing number of them are buying and installing the devices. Buying habits also are shifting as more people buy the thermostats directly from retail stores or through HVAC specialists rather than from utilities.

Smart thermostats, like the Nest, allow homeowners to monitor and control temperatures with their smart phones of other Wi-Fi-connected devices. A variety of similar web-accessed tools are becoming available.

By 2017, Parks Associates predicts the total number of thermostats sold will top 10 million, with smart thermostats accounting for more than half of that, a chart accompanying the Greentech Media report indicates.

From the article "Smart Thermostats on the Rise" by Scott Gibson.

Previously In The News

TV Everywhere Reaches 40% Of US Pay-TV Consumers

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates. The percentage of r...

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

Amazon Opens Prime Video To Monthly Memberships In A Challenge To Netflix

Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...