Providing market intelligence for more than 35 years

In The News

Smartphone Owners Five Times More Likely to Use Patient Portals

Smartphone users are significantly more likely to be patient portal users than consumers that do not own internet-connected mobile devices, says a new report by Parks Associates. Twenty-seven percent of smartphone owners regularly engage with patient portals compared to just five percent of non-owners.

"Monthly usage of patient portals is increasing among US broadband households, but 50 percent of US broadband households do not regularly use these online health resources and 23 percent do not use health portals at all," said Harry Wang, Director of Health and Mobile Product Research at Parks Associates.

From the article "Smartphone Owners Five Times More Likely to Use Patient Portals" by Jennifer Bresnick.

Previously In The News

Is the Future of Smart TVs Ad-Supported?

As Elizabeth Parks, President and CMO of Parks Associates, details on a LinkedIn post mulling over the recent buyout of Vizio by Walmart: “For TV manufacturers and smart TV platform owners alike, t...

New Strategies For Growth: Insights From The PowerHouse Alliance

According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart h...

Smart Technology for a superior customer experience

In a recent Parks Associates study, residents consistently provided higher ratings for properties that provided smart home devices versus those that didn’t. Roughly 74% of participants* rated energy s...

60% Consumers Trust Self-Monitored Home Security, Survey by Parks Associates Reveals

Recent findings from Parks Associates indicate a significant shift in consumer attitudes towards home security, with a majority now leaning towards self-monitored systems over traditional, professiona...