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Streaming TV Is Alphabet’s ‘One That Got Away’

Google’s Chromecast streaming-TV device didn’t lose ground, but given that it’s only utilized as a streaming TV device by 17% of streaming video viewers — despite launching in 2013 with considerably less competition at the time — it’s a very un-Google-like result. Parks Associates recently compiled similar data of their own, and came to the same basic conclusion — Chromecast competitors like Amazon’s Fire and Roku are gaining market share, at Google’s expense.

From the article "Streaming TV Is Alphabet’s ‘One That Got Away’" by James Brumley.

Previously In The News

Security Providers That Only Offer Basic Services Suffer Reduced Customer Loyalty

Professional monitoring service providers offering only basic security systems suffer from a poor net promoter score (NPS), while those offering interactive security and smart home systems score more...

Interoperability: A Big Word For a Simple Concept

It’s been bandied about for 30 years — just about as long as I’ve been in this industry — but it’s still a hot topic and I have yet to see a solid solution. Interoperability is a key issue that keeps...

Price hikes for cord-cutters. What gives?

Price increases come in bunches, said Brett Sappington, a pay TV expert who follows traditional and Internet providers for the research outfit Parks Associates. “The fact that they're all doing pri...

What dealers need to know to keep their customers cyber-secure.

Advising customers about options such as these could be an important task for security dealers, considering that a recent Parks Associate survey conducted for Qolsys found that 64 percent of professio...