Providing market intelligence for more than 35 years

In The News

Studies show rapid uptick in dual SVOD subscriptions; another tech blog declares cable industry 'doomed'

The Hub data is juxtaposed with Parks Associates info that surfaced last week indicating that nearly 60% of U.S. homes subscribe to at least one of the major services.

Based on the Parks report, tech blog Boy Genius Report (BGR) headlined a post, “New study shows why cable TV is actually doomed.”

Of course, with the pay TV industry suspected to have lost more than 1 million linear customers in the second quarter, there’s certainly substance to the notion that the collective infiltration by over-the-top insurgents is eroding pay TV. 

From the article "Studies show rapid uptick in dual SVOD subscriptions; another tech blog declares cable industry 'doomed' " by Daniel Frankel.

Previously In The News

You can tell Comcast what to do on its Xfinity TV voice remote

Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...

Tesla risks drivers being over-reliant on autonomous car tech, report warns

A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...

A scan of new data from around the world

According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...