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Survey Says Gaming Isn’t Just For the Nerdy. Or Is It

December 07, 2008

Technologizer A survey of online gamers from 2006 by Parks Associates found that the “power gamers” that account for 30 percent of retail revenue are just 11 percent of the online gaming population. The majority are “social, liesure and dormant” gamers.

From the article, "Survey Says Gaming Isn’t Just For the Nerdy. Or Is It?" by Jared Newman

Previously In The News

As Over-The-Top Viewing Grows, Those Users Spend More On Video

More and more consumers are viewing video via over-the-top services, according to just-released research from Parks Associates. About 50% of U.S. broadband homes use subscription or transactional o...

Pay-TV Subscribers Want Remote DVR Access, More Options

At the Consumer Electronics Show, research was released that shows about 66% of pay-TV subscribers “express interest in features they currently do not have,” per Parks Associates. “Our research...

Mobile Wallets & Passing 100 Million Users

Twenty percent of all smartphone owners already used at least one mobile location service or mobile wallet in 2013, according to the Parks Associates study Transforming Commerce: Mobile Wallets and...

Over The Top Services Outpace Pay TV

According to a recent Parks Associates survey, reported by Joseph Palenchar, a total of 57% of U.S. broadband households subscribe to an over-the-top (OTT) video service (streaming of video content...

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