Providing market intelligence for more than 35 years

In The News

Technical Support Needs are Influenced by Number of Devices in the Home

Parks Associates’ data finds consumers’ top five actions after experiencing technical problems with smart home devices are DIY steps, not seeking professional support.

Parks Associates is a market research and consulting company. Since 1986, the firm has been tracking security and IoT markets. This is an excerpt from Parks Associates white paper, Turmoil in the Smart Home: The Impact on User Experience, written in partnership with Asurion.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

From the article, "Technical Support Needs are Influenced by Number of Devices in the Home" by Jennifer Kent

Previously In The News

68% Of Smartphone Users Stream Music Daily

According to a new Parks Associates study, digital media usage varies based on OS brand and carrier. iPhone users consume more media than Android and other operating systems. T-Mobile and Sprint custo...

New Leaked iPhone 7 Photos: Dual Cameras, Smart Connector, No Home Button

According to research firm Parks Associates, one-third of Apple iPhone owners still have a model that is more than two years old, compared to 30% of Samsung phone owners. The arrival of a new Apple...

Facebook is developing a voice assistant, and it already has a home of its own

But Portal takes the social network off smartphones, which people typically use to access Facebook, and on to something larger — a smart display. People are expected to buy more than 64 million smart...

Digital Publishers Lost $41.4 Bn Due To Ad Blocking: Study

“Many content creators rely on advertising revenue to monetise video, especially as newly launched digital services seek revenue. As digital video viewership increases on all screens, use of ad-blocki...