Providing market intelligence for more than 35 years

In The News

The Growing Connected Health and Smart Home Industries

According to Parks Associates' estimates, by 2019, there will be 24 million homes in the U.S. with an installed smart home controller for home security, energy management or home control applications.

Currently, nearly 30% of U.S. broadband households own a connected health device, and U.S. sales of connected wellness and personal health products and services will exceed $8 billion in 2018.

Integrating smart home platforms and connected health applications and services introduces a bevy of unique challenges and demands that smart home industry players must carefully screen for market opportunities through technology assessment, business model evaluation and business risk analysis.
In forecasting the growth of both the smart home and connected health markets, Parks Associates identified three scenario-based outlooks for potential crossover opportunities between the two markets.

From the article "The Growing Connected Health and Smart Home Industries" by Harry Wang.

Previously In The News

The Biden administration wants to ban quit fees for cable customers

That all-inclusive model might not be sustainable in a world where consumers can treat paid TV like they treat streaming platforms, said Jennifer Kent, vice president of research at Parks Associates....

Future of TV Briefing: Streaming subscriber growth re-accelerated in Q3 2023

Earlier this month, research firm Parks Associates published a study reporting that 29% of internet-subscribed households subscribe to at least eight separate streaming services. From the article,...

Hulu for $1, Peacock for $2 — Streamers Pitch Black Friday

“After big growth during the pandemic, the streaming stack has largely plateaued,” said Jennifer Kent, a vice president at industry researcher Parks Associates. “The average streaming household has 5....

Automation key for homeowners to reduce energy consumption

Research from Parks Associates' shows that 91 percent of internet households are actively engaged in reducing energy consumption within their homes. Forty-eight percent report altering their behav...