Providing market intelligence for more than 35 years

In The News

Today's wearables shaping tomorrow's healthcare

The current popularity of consumer-focused connected health devices, whether fitness-tracking wristbands, smart bathroom scales or simply dedicated apps that run on an existing smartphone, is poised to make more consumers proactive about their well-being but is also set to play a huge role in the future of healthcare.

Research by Parks Associates suggests that 30per cent of US broadband homes already own some form of connected health device and that by 2016, over 32 million US consumers will be actively tracking their personal health and fitness -- either online or via a mobile device of some description.

At the same time, the use of wearable devices in the health and medical field, for monitoring vital signs such as insulin levels and blood pressure, is also growing and, according to Harry Wang, Parks Associates director of health and mobile product research, a converge is coming. Writing in the May edition of the research firm's Digital Health News, he states: "the design trends for wearables in the medical field follow what is happening in the fitness area -- they are becoming more discreet, with more user-centric designs and highly integrated functions."

From the article "Today's wearables shaping tomorrow's healthcare."

Previously In The News

Vimeo Wants To Be Netflix

Of course, subscription fatigue is very real among cord-cutters and cord-shavers — as in, those who’ve cut back on traditional pay TV but have not abandoned it. And consumers may show no interest in s...

2016 Residential Market Report: Smart Money’s on More Interactive Controls

The Annual Residential Market Report fielded online responses between Aug. 18 and Sept. 25. This has proven to be another solid business year for security dealers, albeit not forecast by Parks Associa...

DirecTV Wants To Be The Next Online Substitute For Cable

And plenty of people never signed up for a $100 TV bundle to begin with. Research firm SNL Kagan estimates that about 14.4 million households pay for internet but not TV. AT&T sees the potential marke...

Connected Home: Redefining Connected Devices

Today, connected devices can communicate with other connected devices, provide remote control, automate decisions and take actions based upon the data gathered. They can also receive automatic firmwar...