Providing market intelligence for more than 35 years

In The News

Top 10 Most Popular Streaming Services, According to New Report

Netflix is king among streaming services, but a new report has estimated how the others fall in line.

“HBO, Starz, Showtime and CBS All Access demonstrate the powerful attractiveness of original content through series like Game of Thrones and Star Trek: Discovery,” said Brett Sappington, senior director of research, Parks Associates, in a statement. “This pattern suggests new services such as WarnerMedia’s DC Universe and the forthcoming streaming service from Disney could achieve success quickly.”

From the article "Top 10 Most Popular Streaming Services, According to New Report" by Sara Jerde.

Previously In The News

More Than Half of Consumers Are Watching Internet Video on Their TV

Here’s the rundown: Parks finds more than half of U.S. broadband households now watch internet video on a television screen, while less than a quarter don’t watch any video content on a TV set at all....

Netflix, Amazon, Hulu Dominate OTT Market, But Niche Players Gaining Ground

A new report released from Parks Associates shows that 59 percent of U.S. broadband households subscribe to Netflix, Amazon, or Hulu. The three main players have a serious stronghold, with only 6 p...

Roku IPO stands a fighting chance in a market hostile to tech offerings

Roku lost $24.2 million in the first six months of 2017 and has accumulated $244 million in losses during its history. Giant rivals can spend millions on moonshots that end up as failures, and the wor...

Apple Debuts 4K HDR Apple TV

Research from Parks Associates found Roku was strengthening its lead in the streaming media player space, cornering 37 percent of the market, while Apple trailed behind Amazon’s Fire TV, and Google’s...