Providing market intelligence for more than 35 years

In The News

Uber raises $1 Billion from investors in another round of fund raising

There’s pressure on the company to launch new services like UberPool, along with its international expansion. Parks Associates analyst Tejas Mehta said that these all are expensive alternatives and the company can make use of all the cash it gets.

According to the company, "The participation we have seen in Uber's Series E underscores the confidence investors have in Uber's growth and the key priorities of UberPool and further international expansion”.

From the article "Uber raises $1 Billion from investors in another round of fund raising" by Andrew Cosby.

Previously In The News

U.S. Households Now Watch Over 43 Hours of Video Weekly, with Half Using Free Ad-supported Services Like Pluto TV, Tubi, & More

Parks Associates, a leading market research and consulting firm, has announced significant findings about those streaming content in their latest study, “The Viewer Journey: Navigating Streaming Optio...

Report: Households Say Internet Service Meets Their Needs, Despite New Demands

Over half of homes (55%) now have smart home devices, compared with 51% in 2023, the researchers found. That finding is in keeping with similar research from Parks Associates that found that the pe...

Parks: 50% of U.S. Video-Viewing Homes Use Ad-Supported Streaming Services Weekly

About 50% of people who consume video on a viewing device (TV, computer, tablet, or phone) watch a free, ad-supported service (FAST) or ad-based video on-demand service (AVOD) at least once a week, ac...

Average Video Viewing Time Rises to 43.5 Hours Per Week in the US; Do Streamers Need More Phone-Specific Content?

New data compiled and analyzed by Parks Associates shows that average video viewing time in households in the United States has risen to 43.5 hours per week across all devices, but its numbers also sh...