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Virtual Reality Forecast: 8% of Millennials Plan to Buy Headsets This Year

Young adult Millennials have been the primary early adopters of new connected consumer electronics (CE) products and service, and that’s the case when it comes to virtual and augmented reality (AR/VR), according to a new virtual reality forecast from Parks Associates.

In producing ¨Connected CE, Apps and Content Services: Millennials, Gen Xers and Baby Boomers,¨ Parks determined that 8 percent, or 1.5 million, Millennials (12% of male Millennials males and 5% of females) intend to buy a VR headset this year. That’s more than double that among other age groups.

From the article "Virtual Reality Forecast: 8% of Millennials Plan to Buy Headsets This Year" by Andrew Burger.

Previously In The News

63% In U.S. Say They Are Not Aware Of Virtual Reality

The study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR. Younger generations appear to be more familiar with virtu...

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