Providing market intelligence for more than 35 years

In The News

Voice Control for Connected Entertainment: Challenges and Opportunities

Smart speakers are becoming a more common platform for controlling connected entertainment due to a rapid increase in popularity and ease of use. Household penetration of smart speakers is expected to reach 47 percent among U.S. broadband households by 2022, based on Parks Associates estimates.

From the article "Voice Control for Connected Entertainment: Challenges and Opportunities" by Craig Leslie.

Previously In The News

Really Want A Smart Home? Cybersecurity Worries 60% Of Possible Device Buyers

Research firm Parks Associates threw some cold water on the red-hot Internet of Things hype at the CES Show in Las Vegas with the new research report published Wednesday. although the report also high...

Real IoT: In-home Wi-Fi Demand Surges As Users Link More Devices

More than 70 percent of households with broadband access now utilize in-home Wi-Fi, and the availability of fast connectivity is encouraging users to link more devices than ever, says Parks Associates...

Cable Gaining in a Shrinking Pay-TV World

The current state of the video market is hardly cause for celebration, however, as streaming video continues to take hold. In fact, more consumers now subscribe to either free or paid streaming servic...

Here's why Amazon is paying so much more to stream 'Thursday Night Football'

Amazon is estimated to be investing more than $3 billion in original content for shows like “The Man in the High Castle.” But even after it paid $970 million in 2014 to buy Twitch, a streaming video s...