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Want To Build A Strong Social Media Presence? Follow These 10 Steps

Residential integrators might be shocked to consider the recently reported research from Parks Associates showing that consumers in broadband-enabled households rank service contractors as their sixth choice to recommend and purchase smart home systems, just between utility providers and HVAC contractors.

From the article "Want To Build A Strong Social Media Presence? Follow These 10 Steps" by Coleen Sterns.

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The hidden cost of smart home technology

42% of American households with internet now own at least one smart home device, according to the market research firm Parks Associates. From the article, "The hidden cost of smart home technology"...

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Recent insights from the Electronic Security Association (ESA) and Parks Associates reveal a surge in popularity for connected cameras and video doorbells, aligning with heightened post-pandemic conce...

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