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Warner Bros. Discovery Is Built for the Streaming Wars – If It Can Shed Legacy Baggage: Analysis

“Hypothetically a new combined entity will be a stronger competitor,” Parks Associates analyst and director of research Paul Erickson told TheWrap. “HBO Max on its own merits is already breaking into that third position, squarely in contest with all of the members of the Disney bundle [Disney+, Hulu and ESPN+].

From the article, "Warner Bros. Discovery Is Built for the Streaming Wars – If It Can Shed Legacy Baggage: Analysis" by Diane Haithman.

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In a new report from Parks Associates, the researcher reports a significant drop in spending and a declining number of services viewers subscribe to.  "Consumers are spending less, but rather than...

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Average Monthly Streaming Budget Plummets 30% as Viewers Turn to Ad-Supported Plans

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