Providing market intelligence for more than 35 years

In The News

What’s the State of the Security and Smart Home Market in Europe?

The new report, “State of Residential Security and Smart Home in Europe” hones in the state of home security and smart home offerings in Europe and analyzes the challenges faced by companies looking for a piece of that market. Additionally, the report also profiles the European householders who have already adopted security systems at home.

"A growing amount of hype surrounds the smart home concept in Europe, but consumer awareness in Western European countries still needs to grow," Stuart Sikes, president at Parks Associates says. "Several innovative smart home products are gaining traction and helping to increase awareness and adoption of both smart home products and interactive security systems."

From the article "What’s the State of the Security and Smart Home Market in Europe?" by Laura Hamilton.

Previously In The News

NAB 2018: OTT Services Must Differentiate Themselves to Succeed

In an increasingly crowded over-the-top video service market, consumer perception drives purchasing behavior and players must differentiate themselves in order to succeed, according to a research pres...

Pay-TV and OTT Subscriptions Not Necessarily An Either/Or Situation: Research

For many TV viewers it’s not an either/or situation when it comes to pay TV and OTT video subscriptions, but rather a this and that, according to new research from Parks Associates. In its new repo...

CFX Tech: Roku Branching Out with Smart Speaker FCC Filing

All signs show the smart home market is heading for a boom. It’s expected to hit $53bln in 2022, according to Zion Market Research. That doesn’t just mean smart speakers. That includes everything from...

Parks Associates: Amazon Grows Share of Streaming Video Players, Roku Maintains Lead

As the percentage of U.S. households that own streaming media players climbed to nearly 40 percent at the beginning of 2018, Roku managed to maintain its lead in market share while Amazon is gaining g...