Providing market intelligence for more than 35 years

In The News

Why a Disney Spinoff of ESPN Would Be a Whiff | Analysis

According to first-quarter 2022 Parks Associates consumer research, 52% of U.S. internet households have at least one Disneystreaming service in their home. Within that, “ESPN+ is the most popular and valuable sports streaming service in the [over-the-top] market,” Parks Associates senior analyst Eric Sorensen told TheWrap.

Zooming out, 16% of internet households have ESPN+, which is twice the penetration of the next highest sports subscriptionservice, NBA.TV (8%), per Parks Associates.
 

From the article, "Why a Disney Spinoff of ESPN Would Be a Whiff | Analysis" by BRANDON KATZ.

Previously In The News

Drive Til-You-Qualify May Not Be What it Was

How will such evolving functions, an increased emphasis on community "walkability," and neighborhood "programming" around trails, proximity to grocery, schools, health, etc., and social connections, e...

Future-Proofing New Homes

For home builders, home technology ranging from security, safety, comfort, lighting, and environment systems, to appliances, to infotainment, to linkages to others (humans, things, networks, etc.), th...

Nearly 20% of UK broadband homes use Netflix

18% of UK broadband households have used paid-service Netflix in the past 30 days, according to Parks Research. This compares with 20% who used the free iTV Player and 33% who used the free iPlayer...

14% of US homes plan to buy streaming media player

14% of US broadband households plan to buy a streaming media player by midyear 2016 and that, as of the third quarter of 2015, 31% of US broadband households currently own a streaming media player, up...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive