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Why Amazon Took a Risk by Barring Sales of Apple TV and Chromecast

According to a report from Parks Associates, Roku is the leading player in the US streaming device market, with a share of 37% as of 2014. The chart below shows that Google Chromecast ranked second in this market, with a share of 19%. Apple TV and Amazon Fire TV devices are the third and fourth largest players in this market, respectively.

From the article "Why Amazon Took a Risk by Barring Sales of Apple TV and Chromecast" by Puneet Sikka.

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“More than anything, this is yet another sign of the trend of live TV in OTT,” said Ren Bond, a research analyst who studies the online video industry at Parks Associates. “Google getting content from...

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Awareness and adoption of smart home products by everyday consumers has finally reached mass-market acceptance. According to Parks Associates, 48 percent of U.S. households with broadband intend to bu...

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