Providing market intelligence for more than 35 years

In The News

Why customers lose in Amazon's removal of Google, Apple streaming sticks

“The lure of free shipping via Amazon Prime is a non-factor,” he said. “The decision will likely not help Amazon build a content-device ecosystem around its Fire TV Stick.”

Amazon’s streaming devices has slowly been gaining in sales against Google and Apple. Although Roku is the top-selling brand, accounting for 36 percent of sales according to Parks Associates, Amazon overtook Apple for third place. Google places second with 23 percent marketshare.

From the article "Why customers lose in Amazon's removal of Google, Apple streaming sticks" by Jordan Valinsky.

Previously In The News

Roku Swings to Second-Quarter Loss on Slower Ad Spending

San Jose, Calif.-based Roku is the nation’s largest maker of streaming hardware—accounting for about 37% of the U.S. market, according to Parks Associates—but it derives most of its revenue from adver...

Nearly 20% of UK broadband homes use Netflix

18% of UK broadband households have used paid-service Netflix in the past 30 days, according to Parks Research. This compares with 20% who used the free iTV Player and 33% who used the free iPlayer...

14% of US homes plan to buy streaming media player

14% of US broadband households plan to buy a streaming media player by midyear 2016 and that, as of the third quarter of 2015, 31% of US broadband households currently own a streaming media player, up...

Despite content concerns, Europeans Want 4k

Among these future buyers, 54% are willing to purchase a 4k TV with the expectation that more content will be available soon, according to Parks Associates. “European broadcasters like BBC and Fran...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive