Providing market intelligence for more than 35 years

In The News

Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network

According to WZ Daily regular and Forbes’ Alfred Konuwa, WWE issued a press release Thursday praising the success of the WWE Network. The network is now a top-five Over-the-top (OTT) streaming service, based on a Parks Associates report. Read the entire article here and a list of the top five streaming services below:

Netflix
Amazon Video
Hulu
MLB.TV
WWE Network

From the article "Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network" by Jonathan Jansen.

Previously In The News

How Home Security Upgrades Can Help You Sell Your Home

A Parks Associates study revealed that households are more concerned with physical security, which has led to an uptick in the security system adoption rate. From the article, "How Home Security Up...

New White Paper Offers Insights on Commercial Opportunities for Custom Installers

Parks Associates has released a new complementary white paper entitled “Smart Spaces: New Opportunities for Custom Integrators.” This white paper, sponsored by Nice, explores the significant growth op...

Apple now has 69% of the smart tag market among US Internet households

Smart tag adoption rose to 12% in US Internet households last year with Apple still leading the market, according to Parks Associates.    The research group says that’s up from 7% in 2022. C...

Apple Dominates Smart Tag Market With AirTags

Parks Associates reported Monday that 69% of smart tag buyers in late 2024 bought an Apple AirTag. That compares with 45% of buyers in early 2022. "Predictably, iPhone users prefer to use Apple's A...