Register

I agree with the Privacy Policy

In The News

Will Roku bring smart TVs into the cool crowd?

August 19, 2014

The flood of new competitors in the streaming-media device race -- joining stalwarts Roku and Apple TV have been the $35 Chromecast from Google and the high-end Fire TV box from Amazon -- underscores the opportunity companies see in tapping the rise in demand to watch streaming video. Though Roku as a company is smaller than those rivals, its devices stand out because of elements like its massive catalog of channels.

Roku's system is approaching 2,000 channels and adds about seven to 10 more a week. That breadth of content on a system praised for its responsiveness and ease of use is a factor in Rokus continuing to show the greatest usage among people who stream media to their TVs, according to researcher Parks Associates.

From the article "Will Roku bring smart TVs into the cool crowd?" by Joan E. Solsman.

Previously In The News

Dongle Bells: The Holiday Stream Of Streaming Devices

If predictions from Parks Associates are correct, this should be a good season for connected devices like Chromecast, Amazon Fire TV and Roku. That's mainly because they’re cheap and small and, if...

Chromecast, Cheap, Efficient And Now Challenged

So, from what it appears, or at least as it’s written, the early adoption of Chromecast by American consumers has now cooled significantly, or at least that’s the word from Parks Associates in a wi...

Some New Data Emphasizes The Drift To OTT Viewing

Parks Associates today said the amount of online video seen via a TV screen went up to 3 hours per week in the first quarter of this year, up from 2.3 hours in the same quarter in 2013. Matching up...

Marketers: Time To Go 'Over The Top' With Video?

New investments in OTT and recent consolidations in the space seem to show that OTT technology is here to stay. In fact, new research from Parks Associates here shows that OTT video adoption is inc...

‹
1
2
...
26
27
28
29
30
31
32
...
41
42
›