Providing market intelligence for more than 35 years

In The News

With 50% of X1 Subscribers Accessing Netflix, Comcast and Netflix Expand Their Business Relationship

Recent research from Parks Associates reveals the important sales channel relationship legacy pay-TV providers like Comcast have become to Netflix. Just over 20%, or one in five, of pay-TV subscribers also subscribe to OTT services like Netflix through their pay-TV provider.

The expanding relationship between Comcast and Netflix demonstrates the shifting video business landscape. In the not too distant past, Comcast and Netflix weren’t as friendly. They were involved in a high profile peering/interconnection dispute, which was eventually settled in 2014.

From the article "With 50% of X1 Subscribers Accessing Netflix, Comcast and Netflix Expand Their Business Relationship" by Bernie Arnason.

Previously In The News

Fake News: Here's Why Facebook Needs To Tackle The Problem, Urgently!

As Facebook CEO Mark Zuckerberg publishes his manifesto outlining the company's ongoing commitment to filter out false news and hoaxes without undermining free speech, the findings from a new study by...

Consumers Show Low Demand For Connected Health, Parks Finds

People living in only 1 in 10 homes with broadband are “very interested” in connected health services, like a personal health coach, a remote health monitoring app that connects to and notifies a heal...

Where Will Streaming Subscription Budgets Come From?

The streaming video industry isn't quite the same as streaming music. But as more content becomes available on streaming platforms, the less content people will take from digital downloads. Here's...

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...