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Women Know What Consumers Want: VCs Need To Wise Up

October 03, 2017

A whopping 117 million Americans are expected to need assistance with caregiving, according The Caregiving Innovation Frontiers by AARP and Parks Associates. It’s a $42.9 billion market. Yet, perhaps because women are the primary purchasers of these services, venture capitalists are ignoring this market opportunity.

From the article "Women Know What Consumers Want: VCs Need To Wise Up" by Geri Stengel.

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Women Know What Consumers Want: VCs Need To Wise Up

Previously In The News

Most Broadband Users Still Pay For Television

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

Can Traditional TV Keep Up In A Digital-First World?

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

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