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Would Facebook Spend $2 Billion On Hype? Why Pay-TV Should Pay Attention To VR

January 25, 2016

In FierceCable's latest special report, we look at the reasons why the video entertainment business should take VR seriously and invest in it. "I'm a converted skeptic -- there's just too many big companies involved in it now spending real money for it to be hype," said Brett Sappington, senior analyst for Parks Associates.

From the article "Would Facebook Spend $2 Billion On Hype? Why Pay-TV Should Pay Attention To VR" by Daniel Frankel.

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In the meantime, the service can rest assured of its popularity in the U.S. New numbers from Parks Associates put Hulu as the third most popular U.S. SVOD, behind Netflix and Amazon Prime Video. Altho...

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Would Facebook Spend $2 Billion On Hype? Why Pay-TV Should Pay Attention To VR

Previously In The News

More than 200 OTT services active in the U.S. market, research group says

Is Cable or Streaming Cheaper? The Answer Isn't Clear-Cut

Streaming wars will force media companies to choose between pricey subscriptions and ads

Hulu adds live TV and new UI support for Samsung smart TVs

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