Providing market intelligence for more than 35 years

In The News

Your Smart Video Doorbell May Not Be Secure, Consumer Reports Testing Shows

Around 1 in 5 people age 50 and older own a doorbell camera, according to survey data from the Addison, Texas-based Parks Associates market research firm, figures that are roughly in line with all U.S. adults.

From the article, "Your Smart Video Doorbell May Not Be Secure, Consumer Reports Testing Shows" by Edward C. Baig

Previously In The News

Amazon Opens Prime Video To Monthly Memberships In A Challenge To Netflix

Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...

Report: Roku Remains No. 1 As Media Streaming Player Sales Surge

A new report from research firm Parks Associates finds that competition is heating up among streaming media player sales with four key players accounting for 94 percent of sales. From the article, ...

There's More To

According to the research firm Parks Associates, about 23 percent of millennial heads of households subscribe to only over the top TV service such as Netflix. From the article "There's More To "O.J...

Eurobites: Germany Finds Another €1.3B for Broadband

The number of smart home controllers used in western Europe is set to soar, from just 100,000 in 2015 to more than 9 million in 2020, according to new research from Parks Associates . The growing use...