Providing market intelligence for more than 35 years

In The News

Z-Wave Alliance Announces Board Member and New Security Mandate

"Ownership of smart home devices continues to increase, with some products passing 10 percent penetration in broadband households," Stuart Sikes, president at the research firm Parks Associates, observes. "Major technology providers including those using Z-Wave like Samsung and Honeywell, as well as tech giants like Amazon and Google, along with others are experiencing strong sales of smart home products, adding to awareness and excitement of this category."

From the article "Z-Wave Alliance Announces Board Member and New Security Mandate" by Laura Hamilton.

Previously In The News

Landline Telephony Has Role in Post-Pandemic Home, Says Parks

COVID-19 led to renewed validation of legacy telephony technologies as voice calls “address the universal need for communication and social connection, providing a lifeline for everyday life, work, an...

Western European Smart Thermostat Sales To Hit 1 Mln By 2020

Sales of smart thermostats in Western Europe are set to rise from less than 700,000 units in 2016 to more than one million units by 2020, according to a report on smart energy and water products by Pa...

Majority Of Smartwatch Owners Have Paid Music Streaming Sub

Owners of wearable devices such as smartwatches and fitness trackers are far more likely to subscribe to paid streaming audio or music services such as Apple Music, Spotify or Pandora One, according t...

Roku Plunges: 3 Reasons to Buy, 4 Reasons to Sell

Last August, Parks Associates reported that Roku controlled 37% of the streaming device market in the U.S., while Amazon, Google, and Apple held shares of 24%, 18%, and 15%, respectively. All three of...