Providing market intelligence for more than 35 years

Industry Press Releases

Accelerating Smart Home Adoption

Smart home devices hold the potential to increase efficiency, cut costs and enhance convenience for consumers. Yet, the home as an integrated hub of Internet-connected devices has not yet gained mainstream adoption. However, this may be about to change. Research data from Parks Associates indicate that 43 percent of U.S. broadband households are willing to purchase a smart home package that offers home management, safety and security features. This is good news for companies looking for opportunities to offer innovative products that further advances within the rapidly evolving Internet of Things (IoT) marketplace.

Google’s Nest took a significant step this week toward establishing its learning thermostat as an anchor for an array of smart home communications and capabilities. An article in Forbes describes how the new “Works with Nest” program invites developers to align gadgets and services with its technology. As an example, Mercedes-Benz’s cars will be programmed to communicate a driver’s anticipated arrival time to Nest so it can adjust the temperature of the residence accordingly. Other initial integrations include the digital mobile assistant Google Now and Jawbone's wearable fitness tracker UP.

From the blog, "Accelerating Smart Home Adoption." 

Previously In The News

Support.com to Present at Parks Associates' 2014 CONNECTIONS Summit at CES

Support.com, Inc., a leading provider of cloud-based technology services and software, today announced that it will present at CONNECTIONS™ Summit at CES, January 7, 2014 in Las Vegas. CONNECTIONS...

Shedding Light on PC-to-TV Entertainment

According to a recent Parks Associates survey of US Smart TV owners, 49 percent are highly interested in alternatives to traditional remote controls. “As the amount of content grows, it becomes mor...

Maximizing the Multi-Screen Experience for Consumers

With TV Everywhere initiatives clearly gaining in popularity and traction with viewers, companies are being increasingly challenged to enhance the multi-screen experience. How can this be accomplis...

PacketVideo’s Twonky 8 Takes Communication Service Providers and Consumer Electronics Manufacturers into the Cloud

“Accessing media online is especially important as our lifestyles become increasingly connected,” said Glenn Hower, Parks Associates research analyst. “We found at the end of 2013 that almost 40% o...