Providing market intelligence for more than 35 years

Industry Press Releases

Business Strategies: Profiting from the Cloud

This report analyzes the ecosystem and business strategies for the storage cloud, a key segment of the personal cloud that provides online, remote access to stored content.

The report details the various players within the storage cloud ecosystem, their motivations and the business models that best align with their goals. It assesses areas of differentiation, how to reach consumers and the future for storage cloud revenues.

Although the storage cloud has been an important element of the personal cloud for several years, generation of adequate consumer revenues has been elusive, said Barbara Kraus, director of research, Parks Associates. The ecosystem, business models, and approaches to reach consumers continue to evolve for this industry. Though current strategies focus on consumer adoption, several new approaches may provide avenues to greater profitability.

From the press release, "Business Strategies: Profiting from the Cloud."

Previously In The News

Samsung Partners with Mandalay Sports Media to Create Unique Second Screen Content

Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, has entered into a partnership with Mandalay Sports Media to create second screen content to...

NETGEAR Launches Ocuity Wireless IP Cameras, Best-in-Class Integrated Monitoring Solution for Security Systems Providers

The Ocuity 500 comes with a built-in rechargeable battery that supports two hours of streaming video, maintaining a complete video record even through power outages. Multiple power management modes...

New Seagate Media Channel on Roku Streams Multimedia Content from Seagate Central Personal Cloud to the Television

“Streaming of entertainment content continues to grow – two-thirds of U.S. broadband households currently connect a CE device to their TV sets – meaning that consumers have a wide variety of viewin...

zBoost Presents Complimentary Guide Showcasing Tips, Tools and Tech for The Integrated Home

zBoost, a leading provider of cell phone signal booster kits, is showcasing its Tips, Tools and Tech -- Guide for Staying Connected, Organized and Entertained, at CEDIA Expo 2013 in booth #1255. Th...