Register

I agree with the Privacy Policy

Industry Press Releases

Cognitive Networks To Discuss The Evolution Of The Smart TV At CONNECTIONS? Summit at CES

January 02, 2014

The "Evolution of the Smart TV" panel will be moderated by Barbara Kraus, director of research from Parks Associates. Panel participants include:

Richard Bullwinkle, head of US television innovation, Samsung
Michael Collette, CEO, Cognitive Networks
John Honeycutt, chief operating officer, Discovery Networks International, Discovery Communications
Gaurav Shah, vice president of marketing for Digital Entertainment Business Unit, Marvell
Wendell Wenjen, director of Smart TV advertising and interactive TV platforms, LG Electronics
Stephen White, president, Gracenote

In the recent whitepaper "Smart TV Unleased: Engagement Through Cognition" from Parks Associates and Cognitive Networks, it was revealed that approximately 31 million households, accounting for 26 percent of total TV households, own a Smart TV and almost two-thirds of those owners connect their Smart TVs to the Internet. Household ownership rates will rise to 64 percent of all TV households by 2018.

"The penetration of Smart TVs has increased consistently in the U.S. since they were first introduced in 2007, said Barbara Kraus, Director, Research, Parks Associates "As the penetration increases, Smart TVs are developing platforms for content discovery and looking at new revenue streams through advertising and content placement."

From the press release, "Cognitive Networks To Discuss The Evolution Of The Smart TV At CONNECTIONS? Summit at CES."

Previously In The News

Energy Management: Efficiency is Not Enough

Energy Management: Efficiency is Not Enough analyzes the market for energy-saving products and services. It details energy consumption habits and efforts to reduce energy usage in the households. I...

Mobile TV: The next Pay-TV Battlefront

This Market Focus analyzes long-form video consumption on smartphones and tablets. It explains how, why, and what consumers watch on these platforms. It gauges their level of satisfaction with the...

Ultrabooks, Laptops and Tablets: Complements or Substitutes

This research analyzes the market for laptops and tablets and the tensions between these product categories. It presents Parks Associates' latest data on purchase patterns, tests consumer demand fo...

TV Everywhere: Growth, Solutions, and Strategies, 2nd Edition - Europe and Asia/Pac

This report examines the development of TV Everywhere / multiscreen services in Western Europe, Eastern Europe, and the Asia/Pacific region. With details on over 60 different multiscreen service of...

‹
1
2
...
31
32
33
34
35
36
37
...
49
50
›