Providing market intelligence for more than 35 years

Industry Press Releases

Cypress Strengthens Internet Of Things Leadership With Cirrent Software Offering

"Cirrent raises the bar on Wi-Fi user experience for connected products. Adding Cirrent technology to automate Wi-Fi provisioning improves both the customer experience and the security of all the Wi-Fi products in the home, which benefits both network operators and consumers," said Arsham Hatambeiki, Senior Vice President of Product and Technology at Universal Electronics Inc. (UEI).

“Half of the consumers experience problems when setting up smart home products,” said Tom Kerber, Senior Director, IoT Strategy, at Parks Associates. “Difficulty connecting devices to the internet has remained the leading issue facing consumers over the past three years. Every manufacturer must provide solutions that eliminate these problems for consumers.”

From the industry press release "Cypress Strengthens Internet Of Things Leadership With Cirrent Software Offering."

Previously In The News

Sensory's Fusion of Face and Voice Biometric Recognition Gets IQ Boost and Broader Mobile OS Support

According to Parks Associates, 76% of broadband households express high levels of concern about security and privacy issues when using any of their connected devices. "Consumer confidence in the value...

Orbita and ERT Collaborate to Optimize Data Capture, Insights for Pharmaceutical and Device Trials via Amazon Echo-based Voice Assistants

According to Harry Wang, senior director of research at Parks Associates, ?Voice-based UI innovations have huge implications for the healthcare industry, particularly in areas where patient participat...

The Zigbee Alliance Introduces First Multi-Band IoT Mesh Network Technology for Massive IoT Deployments

Leveraging Zigbee PRO 2017, product manufacturers can now build devices that utilize a single network operating on multiple bands to address the challenges of surrounding physical environments. The in...

Western Digital Launches New My Passport™ Ultra Drive to Help Consumers Easily Back Up Their Digital Lives

Today’s consumers have multiple social media accounts, and according to Parks Associates research1, use an average of three public cloud services per household like Dropbox, Google Drive™ or Microsoft...