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Industry Press Releases

IOGEAR Launches Device To Tackle Major Issue With Purchasing 3D TVs

"People who have a 3D TV set use it, like it, and want more content for it," said John Barrett, Director, Consumer Analytics, Parks Associates in his report entitled "3D TVs: Adoption, Use, and Purchase Intentions" (May 2012). "3D TV is of course a classic chicken-and-egg scenario. The limited amount of 3D content undermines the value of the technology, which dampens adoption, which removes the incentive for more content. 3D TV usage will correlate with the amount of content available."

From the press release, "IOGEAR Launches Device To Tackle Major Issue With Purchasing 3D TVs."

Previously In The News

PlanetEcosystems Expands P-ECOSYS Customer Relationship Management Platform: Boosts Value Offer to Utility Customers, Reduces Costs

"The best way to engage customers is to focus on solutions that customers actually want," said Maia Hinkle, research analyst at Parks Associates. "Customers want to optimize their comfort, pay the...

TeamLogic IT Franchise Launches New Recruitment Website

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Local TV Stations to Broadcast Enhanced Content and Advertising in Unique Interactive TV Trial

On the eve of the National Association of Broadcasters Show, broadcasting and technology leaders today announced a groundbreaking new interactive TV trial to demonstrate the capability to easily vi...

reQall Aims to Make Driving Safer With InCar Intelligent Messaging Assistant; Keeps You In Touch and Your Hands on the Wheel

A new industry report by Parks Associates[1] revealed that connected car features are rapidly gaining consumer acceptance. Over 75% of U.S. vehicle owners with at least one connected car feature in...