Register

I agree with the Privacy Policy

Industry Press Releases

Mobile TV: The next Pay-TV Battlefront

November 19, 2012

This Market Focus analyzes long-form video consumption on smartphones and tablets. It explains how, why, and what consumers watch on these platforms. It gauges their level of satisfaction with the experience and identifies key differences between the use of smartphone and tablet video.

"Smartphones and tablets will be key battlegrounds in the fight between traditional pay-TV providers and over-the-top providers. Netflix currently dominates three of the four screens consumers use to watch movies and TV programs. It is crucial for pay-TV providers to establish a strong mobile video presence as part of their overall strategy to counter OTT." - John Barrett, Director, Consumer Analytics,Parks Associates

Mobile Video: The Next Pay-TV Battlefront is part of Parks Associates' Mobile and Portable research service, which analyzes developments in the market for mobile phones, tablets, and related services.

From the press release, "Mobile TV: The next Pay-TV Battlefront."

Previously In The News

CEDIA Research Reveals that the UK Residential Custom Install Market Continues to Grow

CEDIA (the Custom Electronic Design and Installation Association) has announced the findings of its second extensive survey into the UK residential custom installation sector. The results show an i...

Cognitive Networks To Discuss The Evolution Of The Smart TV At CONNECTIONS? Summit at CES

The "Evolution of the Smart TV" panel will be moderated by Barbara Kraus, director of research from Parks Associates. Panel participants include: Richard Bullwinkle, head of US television i...

Paul Bunyan Communications Selects the Calix GigaCenter for GigaZone Project

The Calix 844G and 854G GigaCenters, the latest access innovations from the world leader in residential gigabit service deployments, are now available for order. A new whitepaper developed for Cali...

Comverge to Share Insights Into Integrating Demand Response with the Smart Home at the 2015 Smart Energy Summit

Comverge, Inc., the leading provider of demand management solutions for electric utilities, will discuss the integration of demand response with the smart home at the 2015 Smart Energy Summit: Enga...

‹
1
2
...
7
8
9
10
11
12
13
...
49
50
›