Providing market intelligence for more than 35 years

Industry Press Releases

Orbita and ERT Collaborate to Optimize Data Capture, Insights for Pharmaceutical and Device Trials via Amazon Echo-based Voice Assistants

According to Harry Wang, senior director of research at Parks Associates, ?Voice-based UI innovations have huge implications for the healthcare industry, particularly in areas where patient participation, interaction, and engagement is critical to the market success of digital health solutions and services. This collaboration between Orbita and ERT is a clear example of voice recognition technology's potential in healthcare and we expect many more use cases that incorporate voice UI to emerge."

From the press release "Orbita and ERT Collaborate to Optimize Data Capture, Insights for Pharmaceutical and Device Trials via Amazon Echo-based Voice Assistants."

Previously In The News

Peg Jackson will be speaker at CONNECTIONS™: The Premier Connected Home Conference

Parks Associates will host the 20th-annual CONNECTIONS™: The Premier Connected Home Conference on May 24-26, 2016 at the Hyatt Regency San Francisco Airport. The event, hosting 600+ executives, provid...

Vivint Smart Home To Keynote Parks Associates' 20th Annual CONNECTIONS(TM) Conference

DALLAS, TX--(Marketwired - May 18, 2016) - Parks Associates announced today that Vivint Smart Home Chief Strategy and Innovation Officer Matt Eyring will deliver a keynote on the evolution of the smar...

Holistic Labs Launches Digital Butler Taking The Guesswork Out Of Technical Support

Built on a learning platform, Digital Butler is adaptive, vendor-neutral and provides for a single-stop support marketplace. "Supporting connected consumers is increasingly costly given the growing nu...

Frankly Launches Apple TV OTT App With NBC Station WBBH

Local broadcasters are launching their own branded OTT apps to stay ahead of the curve as cable TV subscriptions fall and streaming subscriptions rise. According to Parks Associates, 36% of U.S. broad...