Register

I agree with the Privacy Policy

Industry Press Releases

Rovi Launches Advertising Trial Program for App Developers

February 26, 2013

As connected device adoption ascends and consumer affinity for apps intensifies, new revenue opportunities are emerging such as those provided by Rovi Advertising Network, said Heather Wa y, senior research analyst, Parks Associates. More than ever, app developers with ad-supported business models must participate in multi-platform networks that help brands effectively reach and engage consumers in an increasingly complex and fragmented entertainment environment.

Rovi will be demonstrating the Rovi Advertising Service at Mobile World Congress and showcasing in-app advertising within third-party and Rovi applications running across a range of platforms including Smart TV, iOS, Android, and Nexus. Rovi will also be opening the trial program to additional participants. Rovi plans to make streamlined on-boarding APIs and an SDK kit available to the broader developer community later this year.

From the press release, "Rovi Launches Advertising Trial Program for App Developers."

Previously In The News

Linear, a Nortek Company, Maker of #1 Installed Home Control Platform, Showcases Smart Control - IoT Tech at ISC West

Linear LLC, a subsidiary of Nortek, Inc., today presents a range of next generation smart control and Internet of Things (IoT) technologies in their booth at ISC West. “2GIG® has been a leading...

Biosign positions itself for growth: Strengthens the Board, secures debt financing & looks to acquire additional software assets

The Company is pursuing two parallel paths to growth: we are creating innovative proprietary solutions that disrupt incumbent players and at the same time we are acquiring synergistic assets that i...

zBoost Presents Complimentary Guide Showcasing Tips, Tools and Tech for The Integrated Home

zBoost, a leading provider of cell phone signal booster kits, is showcasing its Tips, Tools and Tech -- Guide for Staying Connected, Organized and Entertained, at CEDIA Expo 2013 in booth #1255. Th...

Research and Markets: United States Delivering Quality Healthcare to the Digital Home: The 2014 Edition

Research and Markets has announced the addition of the "Delivering Quality Healthcare to the Digital Home: The 2014 Edition" report to their offering. This report provides an update of changes...

‹
1
2
...
13
14
15
16
17
18
19
...
49
50
›