Register

I agree with the Privacy Policy

Industry Press Releases

Samsung Partners with Mandalay Sports Media to Create Unique Second Screen Content

February 25, 2014

Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, has entered into a partnership with Mandalay Sports Media to create second screen content to be distributed via a variety of Samsung products. Currently in the initial phase of the partnership, Mandalay Sports Media will incorporate the “second screen storytelling experience” on new and original content that will showcase productions beginning with the script writing process while providing an interactive experience for users throughout development and production.

In 2013, Parks Associates estimated that 23% of the 136 million TV households in North America will own a Smart TV. By 2017, ownership will grow to more than half (53%) of TV households.

From the press release, "Samsung Partners with Mandalay Sports Media to Create Unique Second Screen Content."

Previously In The News

Survival Guide to the Digital Living Landscape

Over the past year, real-time bidding (RTB) for video advertising has emerged as a solution to address many of the challenges faced by both buyers and sellers of video ad inventory. In fact, RTB fo...

CEDIA Celebrates Successful Conference

Day two opened with a session from Lord Inglewood, Chairman of the House of Lords Select Committee on Communications which explained the Government's strategy, thinking and likely way ahead on the...

CEDIA Survey Reveals UK Residential CI Industry Set to Top £1Billion

This comprehensive research project, commissioned by CEDIA Region 1 (the UK, Europe, Russia and the CIS, Middle East, Africa, India and Pakistan), was carried out by international market research c...

The Complex Convenience of Consumer Storage Habits

This Market Focus analyzes consumer storage habits and the demand for storage solutions. Specifically, it considers the changes in media consumption that are impacting the demand for digital storag...

‹
1
2
...
30
31
32
33
34
35
36
...
49
50
›